Bipartisan strategy that energized voters and flipped a Pennsylvania seat for the first time.
With a proven track record in political communications, campaign strategy, and voter outreach, I led the development of a comprehensive messaging and media plan that flipped a historically uncontested Pennsylvania state legislative seat—previously held exclusively by the opposing party. Drawing on experience from a successful U.S. House campaign, I crafted a compelling candidate narrative that resonated with working- and middle-class voters by addressing real, day-to-day issues such as healthcare, job security, and education.
This targeted, data-driven political strategy crossed party lines and activated grassroots support through digital marketing, community engagement, and earned media. The result: a historic election victory that mobilized record-breaking voter turnout and delivered long-overdue representation for the district. This case study underscores the power of strategic communications in driving electoral success and building lasting connections with constituents.
Contact me at:
LadleyM1[at]gmail.com
Hi I'm Mark! 